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Asahi Glass was well on its way to sustained growth as it continued to diversify its operations and develop more and more global operations when Japan's bubble economy burst in the mid 1990s forcing it to make a transformation.
Amidst these trying economic conditions, Asahi Glass erected its "Shrink to Grow" management policy and selected the management resources on which to concentrate in a resolute effort to implement structural reforms. There was a sense of speed as Asahi Glass worked toward increasing corporate value and the structural reforms implemented resulted in remarkable results.
Along with its structural reforms, Asahi Glass launched corporate governance reforms as well by implementing a Global In-house Company system in an attempt to shift to a global style of management. In addition to making the transition to this new style of management system, which was intended for complete optimization not just partial optimization, Asahi Glass reformed its board of directors by recruiting executives from outside of the company . All these efforts were successful in increasing management transparency.
In April of 2002, Asahi Glass erected its "Look Beyond" global vision to clarify its global mission and the values that ought to be shared by all group members. Asahi Glass accelerated activities for the purpose of increasing the value of all its groups in becoming a highly profitable, fast-growing and excellent global enterprise.
In 2003, Asahi Glass changed its management policy to "JIKKO"* -Execution for Excellence to further unite the company in a steady execution of growth scenarios intended on even further growth.
Asahi Glass continues its neverending challenge to achieve a brighter world by providing value to the world in supplying global materials and components that make full use of its core technologies such as construction and automotive glass glazing, display glass and peripheral components for display materials , and electronics and energy components, which hold the key to future growth at Asahi Glass.
*JIKKO comes from the Japanese word jikkou meaning execution.
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